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Learn the Basics of Quality Link Building for SEO

Learn the Basics of Quality Link Building for SEO

Learn the Basics of Quality Link Building for SEO. Link building is a crucial part of any SEO strategy. It’s the way that search engines like Google know who should rank higher than others, which means you need to make sure your content has good links pointing to it. In this post, we’ll cover some basic guidelines for quality link building and how they work so that you can optimize your own site as well!

Internal Links: What Are They?

Internal links are links that point to other pages on your own website. These types of links are the most important type of link for SEO, as they increase the relevance of your site and help your users find content on it. They also help users navigate around your site more easily by providing them with a direct path back to one specific place or resource they might be looking for.

How to Get Quality Backlinks (Inbound Links)

So, how do you get quality backlinks?

It’s true that Google can’t read your mind and know if the link is high quality or not. They just look at the “domain authority” of the site linking to you, which is determined by how many other sites link to it. But there are some tools out there that will help you find low-quality links and weed them out during the process of building your own lists of high-quality links.

The first step in getting backlinks from other websites should always be relevant content—and this applies even more than usual when trying to build up an SEO campaign! If readers find something interesting on your website (such as an article), then they’ll want more information about what made them interested enough in reading through it in the first place; so don’t ignore this opportunity when creating new pieces of content! This also means staying current with industry trends: if someone starts talking about a new trend within their industry but doesn’t mention where it originated from (like whether they were based off research done by another company), then make sure yours reflects those changes too!

Broken Link Building

Broken link building is a technique that involves the creation of content around links to help them pass through Google’s indexing tool, which means that you can then build links from those pages. When a website or page has been indexed by Google, it will show up in its search results pages (SERPs).

If a website has been broken for some time and not fixed, this could negatively affect its rankings because many users will assume that the site does not exist anymore or does not have any useful information on it.

The good news is that there are ways to fix broken links! You can use tools like Screaming Frog or Open Site Explorer to find all the broken links on your site so they can be fixed quickly and easily with just one click!

The Skyscraper Technique

What is the Skyscraper Technique?

The Skyscraper Technique is a link building method that involves finding linkable content that can be improved upon and then doing so. The idea is to create content that is better than the content you are trying to link to.

In this article, we’ll go over how you can use this process for your SEO campaign by illustrating what it looks like in practice:

Guest Posting

Guest posting is one of the best ways to build links and build your brand. It’s also a great way to get exposure for your business, which can help you rank in search engines.

Guest posts are usually published on other websites where authors want exposure for their content (think: Forbes). The author will write an article about a topic related to his or her expertise, then ask other websites to post it on their site as well. This helps them get more traffic from the same piece of content that was originally published with another person’s name attached to it! For example: if John Doe wrote an article about SEOs who were getting rich off their own blogs but weren’t making any money themselves because they didn’t know how much traffic these kinds of posts would generate… John could ask Timmy Blogger over at The Business Blogger Network (TBBN) if he wanted access

Content Repurposing and Link Building

Repurposing content is a great way to build links. In fact, it’s one of the most effective ways to create links in the long run.

When you repurpose a piece of content and publish it on your site again, you’re essentially doing two things:

  • Giving your readers something new that they can easily find and read without having to do any extra work (like searching for it)
  • Providing incentive for other sites’ readers who may not have visited your site before but will now see more relevant information about what you offer

Good content is one of the most important parts of link building.

Good content is one of the most important parts of link building.

If you want people to take your site seriously, they need to be able to see that you have something valuable to say and that it’s worth reading. That’s why so many websites today are built around creating high-quality original content instead of relying on links from other sites or even their own backlink profile (which can be hard for anyone with a small audience).

Good quality content attracts links because it helps build trust between yourself and any users who stumble across it — whether those readers come from social media platforms or search engines like Google!


Even though you’ve read some tips on how to do link building, it can be hard to know where to start. If you want more information about how we build backlinks at Linked SEO, contact us today!